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Cole's Book Arcade

Join this Vicfix campaign to discover why this famous store was also known as the Palace of Intellect

Vicfix is improving the searchability of digitised newspaper articles and making the hidden details of Victoria's rich history available for everyone.

About Cole's Book Arcade

With its motto 'Read as long as you like – nobody asked to buy', Cole's Book Arcade was every bibliophile's dream. Opening on Cup Day in 1883, and eventually sprawling from Bourke through to Collins Streets, this cornucopia of wonders included a monkey house, fernery, toyland, tea salon, perfumery, photographic studio, art gallery – and books, perhaps two million of 'em.

Newspaper reports chart the 45-year-plus history of the arcade, which in turn was replaced by the flagship store of another household name, GJ Coles & Co. The articles also note the public's outpouring of affection on the death of EW Cole in 1918, their memories prompted by the closure of the arcade in 1929 and finally of the business in 1939.

Contribute to this Vicfix campaign – it's easy!

  • Choose an article listed below and click through to correct it on Trove (see our How-to guide).
  • Add our tag 'vicfix-done' once the whole article is fixed.
  • Share what you've fixed with friends and family.
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Correct articles from one of our other Vicfix correction campaigns.

Cole's Book Arcade, Spencer Shier, ca. 1883–1903

Cole's Book Arcade

This Vicfix campaign is temporarily unavailable. We apologise for any incovenience - please return later to fix or browse this correction campaign.